• Vacancy ID:
    1029
  • Closing Date: Closing Date:
    04 October 2026
  • All LocationsAll Locations:
    Reading
  • All TeamsAll Teams:
    Fundraising, Marketing, Digital & Influcencing
  • Advertising SalarySalary
    £24,480 - £25,500 per annum + excellent benefits
  • Contract TypeContract Type:
    Permanent
  • Directorate:
    Fundraising, Marketing, Digital and Influencing
  • Hours Per WeekHours Per Week:
    35
  • About The Role

  • Guide Dogs - Be Part of Something LifeChanging

    Come and join us as a proactive and purposeled Telefundraising Executive and be part of something lifechanging - helping people with sight loss live the life they choose.

    As a Telefundraising Executive at Guide Dogs, you’ll play a key role in generating vital income that helps people with sight loss live the life they choose. Through engaging conversations with supporters and potential supporters, you’ll deliver effective fundraising campaigns, maximise supporter engagement, and contribute to achieving ambitious income generation targets.

    The Telefundraising Executive will be an expert in outbound fundraising, supporter engagement, relationship building, and achieving results within a target-driven environment, while ensuring compliance with industry standards and delivering an exceptional supporter experience. Our Telefundraising Executives play a huge part in ensuring everything we do enables us to deliver on our purpose and exceed expectations.

    For this role, you'll be working 35 hours per week, from 10:00am to 6:00pm, Monday to Friday. Depending on your location, you will be required to attend the office once a week. Once or twice a year, you may be required to travel to the Reading office for team meetings and/or training sessions. The initial induction period will require attendance at the Reading office for two days.

    We welcome applications from candidates based outside of Reading.

    Key Responsibilities

    • To make outbound fundraising calls to our valued supporters and potential supporters, achieving both individual and team targets to maximise return on investment.
    • Achieving income generation and attrition whilst maintaining the best level of supporter satisfaction possible.
    • Remaining compliant and ensuring quality standards are met in line with industry legislation.
    • To be the voice of Guide Dogs across our campaigns such as Sponsor A Puppy, Lucky Lottery, Gift Aid and Legacy and to passionately execute the vision, aim and purpose of Guide Dogs to our supporters.
    • Maintaining a quality service to our supporters ensuring compliance and best practice in line with industry legislation.
    • To provide and share feedback on campaigns to ensure that performance and income fulfils potential.
    • To assist in training colleagues, contribute to the goals & overall strategic direction of the team.

    You

    You’ll have a results-driven and supporter-focused approach to fundraising, customer engagement, and achieving targets. You’ll enjoy working in a fast-paced, target-driven environment with a dedicated focus on building rapport with supporters, delivering excellent service, and maximising fundraising opportunities, whilst being committed to providing an outstanding supporter experience and helping Guide Dogs generate the income needed to support people with sight loss. You’ll act with integrity and honesty in everything you do.

    Skills and Competencies

    • 5 GCSE’s including Maths and English at grade C and above or equivalent (QCF level 2 / SQCF level 5).
    • Call centre, customer service, sales or marketing experience.
    • Worked within a target driven environment.
    • A proven track record and experience in a results-driven telemarketing environment and of meeting and exceeding targets.
    • Experience of using databases.
    • Excellent knowledge of Microsoft Office including Word, Excel and PowerPoint.
    • Confident and enthusiastic, with a friendly and professional phone manner.
    • Good at building rapport with the ability to recognise potential issues from supporter conversation and escalate for investigation.

    Benefits

    We wouldn’t be able to change the lives of people with sight loss without our people. That’s why it’s important for us to provide a variety of benefits that reward our colleagues in a way that suits them and recognises the hard work and contribution that they make.

    • 26 days annual leave. After three years of continuous employment, this increases to 28 days plus bank holidays.
    • Real Living Wage Employer
    • Flex pot - equal to a proportion of your annual salary to use on our wide variety of flexible benefits
    • The option to buy and sell annual leave
    • Discounts and cash-back scheme
    • Excellent pension scheme (We will match your pension contributions plus 2% up to a maximum of 9% employer contribution)
    • And lots more!

    For high volumes of applications, we reserve the right to close adverts earlier than advertised.

  • About Us

  • Our Commitment to Diversity and Inclusion

    Behind Every Guide Dog Is Someone Like You - We’re passionate about creating an inclusive workplace that celebrates and values diversity. Bring your whole self to work regardless of age, disability, gender identity or reassignment, marital or civil partner status, pregnancy or maternity, race, nationality, ethnic or national origin, religion or belief, sex or sexual orientation. We don’t want you to ‘fit’ our culture, we want you to enrich it. 

    How to apply

    Further details on the full role are attached below. When you are ready to apply, submit an online application form via this page.  Please note - If you are successful you will need to provide evidence of your right to work in the UK via our digital ID checking supplier.  We cannot offer visa sponsorship at this time.

    As part of your application ensure you provide evidence and examples of how your skills & experience meet the criteria as set out in the attached job description. You will also be asked to complete a few job-specific questions, so please be prepared to write your answers to these questions.

    If you choose to use AI tools to assist in completing your application, please use them appropriately.  We value authenticity. If you want to stand out, using a generic AI-generated response isn’t going to separate you from the crowd. This is your time to shine and showcase your unique skills, personality, and thought processes!  You can find our full statement on the use of AI to complete applications on our careers website.

    If you would like to have an informal conversation about the role before applying, or require any accessibility support to apply, our friendly recruitment team is ready and waiting to help. Call them on 0118 3540345 or drop an email to [email protected].

    Safer recruitment

    Guide Dogs follow Safer Recruitment practices to ensure we are safeguarding the vulnerable people we work with. As part of this, we require a full work history with any gaps accounted for & a minimum of 2 professional referee details fully covering the past 5 years. If you are applying for a disclosure role, please note that you will be required to undergo an enhanced DBS check and sign up to the DBS update service.

    At Guide Dogs, we believe in fair and equitable hiring practices. A criminal record will not automatically disqualify an applicant from consideration for a position. Each case will be evaluated individually. We encourage all candidates to disclose relevant information, and we assure you that it will be handled confidentially and fairly.

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